Tyson Foods issued the following announcement on Sept. 29.
Get a taste of history and tradition with a salame masterclass hosted by Galileo Salame Specialista, Laure Vitale
Family is the bedrock of Galileo®, a brand steeped in Italian heritage, and the Galileo brand wants to share its love of family and tradition by welcoming salame fans into its extended family with the Welcome to the Family program. Starting with its founder Frank Sorba, Galileo brand invites all salame lovers to join the Galileo brand family tree for a chance to win the ultimate Italian culinary experience in Italy.
“For the better part of a century, we’ve been curing authentic Italian salame with the idea of family and tradition at its center. We want to continue crafting this experience for our fellow salame lovers, near and far,” said Jeremy Kross, Galileo Brand Manager. “The ‘Welcome to the Family’ program celebrates our Italian heritage, the next generation of Italian cuisine and of course – the deliciousness of salame. But don’t worry – you don’t have to speak Italian.”
Getting added to the Galileo brand family tree is easy – from now through October 21, simply share a photo of yourself on Instagram using the hashtags #GalileoFamily and #Sweepstakes and tag @GalileoSalame.
Eligible participants are entered for a chance to win a once-in-a-lifetime trip for two to Italy to explore the history and culinary riches of Le Marche. The winners will learn about the history of the Galileo brand and explore incredible destinations in the region of Le Marche - Ancona, a city and seaport that sits along Italy’s Adriatic coast; Mount Conero, known as a “small piece of heaven” on the Adriatic Sea with some of the clearest water; and finally, San Marino, said to be the world's oldest surviving republic. While in Sant'Angelo in Vado, the winners will visit La Tavola Marche, a unique hands-on culinary experience where guests can immerse themselves in Italian culture and food. See the official rules here.
No Travel Required to Learn the Art of Salame with Salame Specialista Laura Vitale
To help celebrate with all salame lovers, Galileo brand is giving its ‘family’ an inside look at the art of making salame, including what it takes to craft the delicious salame that completes a charcuterie board.
Laura Vitale—the Galileo Salame Specialista—will host a masterclass on Instagram Live, giving viewers a virtual “taste” of the Italian experience in the comfort of their own homes. During the 30-minute salame masterclass on Thursday, Oct. 7 at 6 p.m. ET, those who tune in will experience a 101 on salame-curing, discover salame-incorporated recipes, and learn new entertaining tips and tricks just in time for the football and holiday seasons.
“Growing up in an Italian household and working alongside my father in our family’s restaurants, food remained the core ingredient that brought us all together,” said Vitale. “I couldn’t be more excited to partner with Galileo to give others a chance to experience the true Italian tradition through the thing that connects us the most—food…and salame!”
To learn more about #GalileoFamily or Galileo Brand, visit GalileoSalame.com or follow the brand @GalileoSalame on Instagram, Facebook, and Twitter.
Original source can be found here.
Source: Tyson Foods
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