The four-part episode series features professional athletes including Karl-Anthony Towns and Micah Parsons, gaming and dishing on their favorite chicken meal.
Tyson® brand knows gamers and professional athletes alike need help fueling up with a delicious meal to perform their best. That’s why the beloved chicken brand is partnering with Gaming Community Network (GCN), a GameSquare Esports company, combining chicken and gaming to create the perfect Friday night routine. The limited series, “Chicken and a Video Game,” features top professional athletes like Karl-Anthony Towns, Micah Parsons and Javier “Chicharito” Hernández, competing in popular video games while enjoying delicious chicken dishes.
Fans can stream each episode weekly, starting October 14 at 7 p.m. EST on interactive streaming platform Twitch. The limited content series is being produced in partnership with Complexity Gaming, a GameSquare esports company and one of North America’s longest standing esports organizations.
In each episode, Tyson brand will partner with popular professional athletes to battle it out in the gaming studio while playing a variety of Esports video game favorites. Athletes will also be joined by professional gaming hosts Anthony “AA9Skillz” Machado and Bowen "Monsoon" Fuller, who will prepare delectable dishes made with Tyson chicken for the players to enjoy.
Episode 1 (Live on October 14): Featuring Trevon Diggs vs. Micah Parsons on the esports football field while enjoying Green Chili Chicken Casserole.
Episode 2 (Live on October 21): Featuring Karl-Anthony Towns taking his basketball skills to the gaming screen while enjoying Arroz Con Pollo.
Episode 3 (Live on October 28): Featuring Javier “Chicharito” Hernández showing off his soccer moves on the gaming screen while enjoying Chicken Tinga Tacos.
Episode 4 (Live on November 4): Featuring Todd Gurley vs. Kacee Anderson bringing their gaming skills to a vehicular soccer game favorite while enjoying Orange Chicken.
“For generations, Tyson brand has brought people together around the dinner table,” said Megan Huddleston, senior vice president of marketing and innovation, Tyson Foods. “As times have changed, and moments of connection continue to evolve, Tyson brand continues to find innovative ways to bring people together over delicious food – whatever the occasion. We are excited for this partnership and the opportunity to celebrate chicken as the official dish of Friday night gaming, inspiring people to enjoy our delicious chicken recipes alongside some of America’s favorite athletes and gamers.”
With each episode, fans will also have a chance to win exclusive memorabilia signed by the athletes. See the official rules here.
Each episode will be streamed live on Twitch each Friday, starting October 14 and through November 4. Those who miss the livestreams can watch the episodes at their convenience on Complexity Gaming's YouTube channel. Additionally, the custom recipes featured in each episode and more details on the limited series can be found on Tyson brand’s “Chicken and a Video Game” website www.tysonchickenandavideogame.com.
Original source can be found here.
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